Cate Trotter is the Head of Trends at Insider Trends, al leading london based retail future agency. Cate's experience of setting up two successful businesses in her twenties led to her being named a Future 100 and Startup 100 entrepreneur.

LinkedIn named her one of the top 15 most listened to in the UK. Venk ranked her as the world's 26th most influential professional in retail.

Cate combines unique, powerful insights with solid data, presenting them in a no-nonsense way. She uses inspirational case studies to show how audiences can tap into these trends and get ahead.

Rik is a renowned thought leader and worldwide keynote speaker, author of “Managers The Day After Tomorrow” and trusted advisor on topics such as extreme customer centricity, innovation in the digital era, business model change, sales, marketing and how to lead companies on their journey to their very own Day After Tomorrow.

Rik makes links mobility and the impact this has on retail. How do you prepare organizations for the day after tomorrow, in which the retail and mobility changes drastically?

Rik will put this theme first during his keynote.

Frits Morrema has over 20 years of experience in the retail segment of Total group. Being responsible for retail marketing & communication, Morrema sees that retail is getting more important for the petrol industry.

The past 5 years he has shaped the successful and award winning COSIE-shopconcept, which Total recently won the Foodservice Award for. COSIE is an abbreviation of Coffee, Sandwich, Inspiration & Experience and the concept creates a cosy ambiance in the shop. Total Netherlands has already taken on a lot of 'owned owned' shops and carried them out in the new style.

The tank shop is much more than a location to pay for fuel and to make an impulse purchase as quickly as possible; that is the idea Total wants to show with this new concept.

Dan Jeavons has led the multi-award winning Data Science Center of Exellence (CoE) at Shell since its inception in 2013 and has grown the team to about 130 individuals. In 2018, the CoE received the Hackett Group Digital Analytics Award and Dan was recognised as one of the top 50 data leaders in the UK.